Tuesday, November 13, 2012

Chevy Spark EV To Debut At LA Auto Show

Published November 14, 2012

By Philippe Crowe


Soon Chevrolet’s Spark will have more in common with electricity than just the electrical-related term it shares a name with.

Later this month, the all-electric version of the mini car will be unveiled at the Los Angeles Auto Show.

Chevrolet proudly said the plug-in car is one of 13 new or significantly redesigned products that Chevrolet will be launching in 2013.

“The Spark EV and next-generation of MyLink demonstrate Chevrolet’s commitment to delivering the advanced technologies that today’s consumers will be eager to adopt and truly value,” said, Chris Perry, vice president of Global Chevrolet Marketing.

Perry said the internal-combustion powered Spark has already won over U.S. car buyers with its expressive design, roomy interior and MyLink connectivity. In its first three months on sale, the Spark has delivered strong results, particularly in the Los Angeles market.

GM hopes the plug-in electric version of the Spark EV will build on that success by offering consumers the same package offered by the gasoline-powered model while using the technology of pure electric power.

Chevrolet will also showcase in L.A. the expanded functionality of an advanced version of MyLink, which will be available first in the all-new 2014 Impala full-size sedan.

With the launch of the 2014 Impala, Chevrolet says MyLink adds new levels of personalization and more seamless smartphone integration.

In addition to the Spark EV and Impala, other Chevrolet vehicles on display at the LA Auto Show include the Malibu Turbo mid-size sedan, Sonic RS small car, Traverse full-size crossover and the Camaro Hot Wheels Edition first showcased at the SEMA show.


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